People keep on trying Korean beauty trends to look like their favorite pop stars, Jamsu hack is one of them. Jamsu technique has dramatically grown in prominence in the last few years. This viral Korean makeup trend keeps the skin matte and makes the makeup transfer-proof.
Ever since this Korean makeup hack has gone viral, beauty enthusiasts have been going wild searching the internet. For instance, What is Jamsu Technique and why does Jamsu work? Read on to learn about this Korean makeup trick for a smooth complexion.
What is Jamsu Technique?
Koreans put in extra effort to achieve a flawless complexion, that’s why so many beauty trends hail from Korea. The Korean term Jamsu translates to submergence and it has the exact same meaning in makeup context.
Jamsu makeup hack involves dunking your face in cold water after applying makeup. While it seems counterintuitive to dunk your face with makeup in water, this technique works to create a matte effect. Usually, Koreans use this technique when the weather is hot and humid to make the makeup last longer.
Previously, this technique was used by Korean men and women. However, it gained popularity worldwide when Bella Hadid shared that she swears by this water-setting makeup hack. Hadid went on to recommend it to Huda Kattan, a beauty mogul, and that’s how it took the beauty world by storm. Later, Kattan tried the K-beauty hack and gave a majorly positive review.
Why Does Jamsu Work?
While dipping a freshly made-up face in cold water seems terrifying, this Korean beauty wisdom works. This Korean makeup trend is making a comeback just in time for the summer. The reason why beauty creators recommend this to people is to achieve a blended look.
Submerging the face in cold water will shrink the pores and enable the complexion products to blend in with the skin nicely. Also, this hack locks in hydration, lower the chances of acne, and prevents makeup from clogging. It flawlessly mattifies the skin and keeps the makeup from fading.
How to Do Jamsu?
Korean beauty trends are all about achieving a dewy, glass skin look, it is surprising that this mattifying technique hails from Korea. Many beauty creators have given their verdict that their makeup lasted for 8 hours using the Jamsu technique.
It is pretty simple to do Jamsu priming technique, follow the step-by-step guide to nail a flawless complexion.
- Apply Makeup – First of all, apply a primer after cleansing, toning, and moisturizing the face. Following that, apply base, concealer, and foundation. Next, contour your face the way you usually do and apply blush. Importantly, do not apply eye makeup or lipstick.
- Apply a Layer of Powder – Now comes the powdering, dunk your face with the translucent or baby powder to prepare for the dunk. Apply a layer over your face saving the eyes and lips.
- Prepare a Bowl of Ice-Cold Water – Once you have applied makeup, prepare a bowl of cold water with ice cubes to submerge the face. The water should be freezing cold to mattify the skin.
- The ‘Dunking’ Part – This part can get messy if you are not cautious. Use a hairband to protect your hair from getting wet. Now, submerge your made-up face in the water for about 15 to 30 skins. If you have drier skin, do not stay underwater for long. People with normal to dry skin should dunk their faces for about 15 seconds. Contrarily, people with oilier skin should submerge their faces for at least 30 seconds. Pat dry the skin with a towel and you’re done.
- Makeup Removal – Jamsu technique locks your makeup. Therefore, double-cleanse your face to remove remnants after using a makeup remover.
It should be noted that it does not make your skin glow. Instead, it gives a matte effect. It is better suited for people with oily skin and closes pores for the makeup to stay long.
Final Verdict
Lastly, Jamsu promises a matte effect and makes your skin look flawless. If you have dry skin or are a fan of glass skin, this makeup hack is not for you. On the whole, it is best to try this Korean beauty trend at least once in this hot summer.
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